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One of my favorite insights comes from an economist.

From way back in the 1800's.

This guy, Bastiat, said:

It's not what you see, it's what you don't see.

This means in a complex society with tons of inter-dependent variables, it's very hard to understand even a fraction of what's going on.

From his perspective, he was talking economics in the context of political decisions.

Politicians want votes.

So they promise things to get votes.

But the things they promise are very vague and undefined.

And this invariably sets off the "law of unintended consequences."

Whatever the political goofs TRY and do, the opposite almost always happens.

My favorite example of this is referred to as the "Cobra Effect."

Once upon time, India had a cobra problem.

So the politicians came up with a genius plan.

Pay ten bucks for every dead cobra.

Pretty soon all the cobras will be gone, right?

Not so fast.

What do entrepreneurial types do when the government is paying you ten bucks for a dead cobra?

You start raising cobras!

Once the government figured this out, they stopped the program.

The net effect was they'd created TWICE as many cobras!


This is what happens when dudes in charge try and lay down the law.

We silly humans, with our slippery brains will find out ways AROUND the law.

We humans are always looking for an angle.

To get better stuff with less effort.

This is because we live in a world that is WAY too complex for our monkey brains to understand.

Even weather patterns cannot be predicted.

And they have only a few interdependent variables.

So nature's response was to give us these self aware, monkey brains that are ALWAYS scheming and dreaming up new ways to get stuff.

And when you learn a few linguistic patterns that can help this progress along, conversationally, you'll be a dream come true.

This exact same process that can allow us to argue around and around in circles can be applied to creating BETTER and BETTER feelings.

Just like in a big, huge, impossibly complex city, there are MANY ways to get from here to there.

And in your brain, and in their brain there are plenty of ways to get them from where they are, to where you want them to be.

All you need is a few pseudo-logical linguist chains, and you start building links.

Idea A to idea B to idea C etc.

Their brains, and your brain are doing this all the time anyway.

Learn a few linguistic links, and take them on a happy ride.

Where EVERYBODY gets a happy ending.

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