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The Rubber Glue Strategy


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When I was a kid, we all had a pretty robust insult defense system.

I don't know who invented it, but everybody seemed to have it down pretty good.

You may have even learned it yourself.

It's a fantastic strategy, that works just as well as adults.

The basic structure is this:

"I'm rubber and you're glue. What you say bounces off me and sticks to you!"

Of course, if you said this during an office meeting, it would be pretty silly.

It's one thing to SAY, but it's extremely powerful if you can ACT this way.

The first step is to NOT get knocked off balance emotionally.

This is the ENTIRE PURPOSE of any insult.

If you are hanging out with friends and playfully trading insults, there are two basic rules.

One is you have to have a comeback.

The comeback MUST be linguistically sound.

It has to be a little more complex than:

You're an idiot!

Yeah? Your mom's an idiot!

But the second important rule is it has to be within a certain amount of time.

If your buddy insults you, and you hit him back a couple minutes later, that is WAY too late.

The whole point of a REAL insult is to hurt you emotionally so you CAN'T come back.

Sure, if you want to fight fire with fire, you can not only NOT get knocked off balance, but you must also come back with something MORE vicious.

But the "rubber-glue" strategy works just as well.

The first step is to remain as emotionally neutral as possible.

This requires some kind of "early insult defense system."

It takes time, but once you've got it down, it's VERY POWERFUL.

As soon as you sense any "insult energy," you simply shift into pure neutral zone.

Then when they are finished, you simply look at them and ask:

"I don't understand. What do you mean?"

If you say this honestly and congruently, they will feel like an idiot.

ESPECIALLY if they tried to slam you in front of others.

When people slam us in front of others, they are COUNTING on us sitting there not knowing what to say.

But when you use the "rubber-glue" strategy, EVERYBODY will be focused on them, waiting for THEM to explain what they just said.

This will give you a frame of un-insult-ability.

Very, very powerful.

The first step is developing the state of emotional neutrality.

Once you figure that out, you can have a LOT more fun with your responses.

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