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https://loopvids.s3.amazonaws.com/July25Post.mp4 Some of the easiest advice is the hardest to apply. A very common, universally known idea in storytelling is to "show, don't tell." Yet watch plenty of huge budget movies, with A-list stars, and they can't seem to follow this simple advice. Many movies start off with characters TELLING very critical backstory information. It's like the writers KNOW that information is critical, but they want to get it out of the way. Most action movies are like this. Zero character development. About 20-30 minutes of SETUP, and then a whole slew of action scenes. On the other hand, there are plenty of LONG slow, evolving dramas on streaming services. One of the best shows ever IS one of the best shows ever BECAUSE it was one long character arc. Breaking Bad is a very slow CHANGE in character from an under-achieving science teacher to an EVIL GENIUS. Nothing was TOLD to the viewer. The shifts in character were SHOWN, very slowly, over five seasons. We love this because we get a real feeling of discovery. Whenever we DISCOVER something, it feels very much like OUR OWN interpretation. But despite how OBVIOUS this is, it's very hard for us to DO. We LOVE to TELL other people what's what. We love the idea of telling people OUR IDEAS and having OUR IDEAS somehow magically create the behaviors we want. Nearly all sales people are trained like this. To BLAST the customer with a whole bunch of reasons why the SALESPERSON thinks the customer should buy the product. Whenever we want to alter the behavior other people, we put things in THEIR perspective. Not ours. This is HARD to do. We believe OUR IDEAS are so AWESOME, that if they only hear them, they'll do whatever we want. But if you can manage to turn off your ideas, for just a few minutes, you can get pretty much anybody to do anything. By targeting two levels. One is the things they want, need, and desire as individuals. Two is their deeper instincts. When you can align these two, they will be BEGGING to obey you. So long as you can tell a story. A story in which they'll DISCOVER their own interpretation. Once they do, they will OWN the decision. The decision they found. The same one you HID there just for them to find. Like a magic Easter egg. Learn How: http://mindpersuasion.com/instinct-persuasion/
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All Your Memories Are Belong To Us: https://mindpersuasion.com/memory-confusion-experiment/ https://soundcloud.com/mindpersuasion/all-your-memories-are-belong-to-us https://loopvids.s3.amazonaws.com/July25Loop.mp4
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https://loopvids.s3.amazonaws.com/July23Post.mp4 One of the biggest problems of modern society our attention span. Some studies put our attention span the same as a goldfish. Not sure how accurate that is, but there is a LOT of data suggestion we are getting dumber, lazier and far less capable. For example, if you look at the grade level of presidential state of the union speeches since WWII (75 years ago), they have been slowly getting worse and worse. In the 50s a typical presidential speech was at the twelfth grade level. Today it's much lower. And it's been STEADILY declining. Another thing that has been getting worse and worse is our ability to DELAY gratification. This makes total sense. Imagine living a 100 years ago. No TV, very scarce radio. Everything you COULD know about world had to be READ and understood. Naturally, people back then were MUCH more informed. Today, if something is more than a couple hundred words, our eyes glaze over and our minds start to drift. This is both terrible and fantastic, depending who you are. If you are somebody who can't focus for very long, then it sucks. But if you CAN still think relatively strongly and have a decent level of intelligence, this gives you a HUGE advantage. Because despite how seemingly lazy and stupid most of us have become, deep down inside we are the SAME humans we've been for thousands of years. Before they invented the printing press, people had to REMEMBER a ton of stuff. The only people nowadays who even come close to utilizing their total brain power are career stage actors. People who have memorized DOZENS or even HUNDREDS of plays. The guys who have to get up in front of tons of people and REMEMBER a short story worth of words. Not just the basic idea, but the EXACT words in the EXACT order. And not the stuff that's on TV. Well written stuff. Like Shakespeare. Even better, they've got to say them CONGRUENTLY. This means they've got to remember them intellectually and emotionally. Ancient storytellers did the same thing. Viking storytellers were capable of telling ancient Norse sagas, some that went on for HOURS. All from memory. This is the POTENTIAL of the human mind. A potential that most people would be TERRIFIED to even think about. Even if you only scrape the surface of what's possible, you can be a shining star surrounded by dullards DESPERATE for somebody to tell them what to do. Desperate for somebody to capture and lead their attentions, imaginations, and emotions. Learn How: http://mindpersuasion.com/instinct-persuasion/
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Control The Narrative - Control The World: https://mindpersuasion.com/origins-of-the-gods/ https://loopvids.s3.amazonaws.com/Jun03.mp4
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Second Hand Stories and Real Magic: https://mindpersuasion.com/inter-mental-magic/
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It's hard to withhold giving advice. For example, somebody you know is having some problem. Since they are trapped INSIDE the problem, they don't have such an objective view. Since you can see the problem from the OUTSIDE, the solution is clear. But for some reason, whenever we give people advice, they don't take it. When people give US advice, we don't take it. Why is this? There are a couple of reasons. One is that advice sounds and feels like people are telling us that they know more about us than the situation. And since we are the ones trapped inside the situation, this doesn't make us feel very good. Another reason is the more we think about any problem we are having, the more we tend to externalize the problem. If we are having a problem with our boss, it's because of him, so the solution must come from him. If we have an issue with any person, we'll tend to externalize it to them. The more we do this, the more we can only accept a solution coming from them. So when somebody comes up and says, "Hey, why don't you try this," it's very much like the OPPOSITE of our solution. Our solution is for THEM to change. The unasked advice sounds like WE should change. And we don't like that. Nobody does. This can be very maddening if YOU are the advice giver. Especially if YOU had the very same problem. And you solved it the same way as the advice you are giving. Fortunately, there's a very powerful way to COVERTLY give people advice. So they'll take it. This works by delivering so covertly they'll later remember it was THEIR idea. Why would you want to do this? It gives you a much more powerful, much more effective and much more RELAXED way to essentially tell others what to do. So long as you LET THEM take the credit for the idea, you can get people to do whatever you want. How do you do this? By telling a couple of stories. First tell a story that paces the problem. Then tell a story that paces a POSSIBLE solution. What kind of stories? The easy kind. The natural and common kind. About a friend of a friend. And something that happened to them. That way, you'll sound like any other goof telling seemingly UNRELATED stories about something happened. All the while covertly planing ideas in their brains. Ideas they'll accept. Ideas they'll obey. Needless to say, this gives you an INCREDIBLE amount of power. Learn How: http://mindpersuasion.com/storytelling-magic/
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Stone Cold Serial Killer: https://mindpersuasion.com/serial-killer-hobby/
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There are a lot of goofy ideas about hypnosis that come from the movies. The stereotypical movie hypnotist is a guy who just snaps his fingers and puts people into a trance. Then he delivers a few post-hypnotic suggestions and then snaps his fingers again. The poor guy comes out of trance, and does goofy things. One typical trope that shows up occasionally is when the hypnotist dies. He'll put some guy in a trance as part of a stage show. And then give him a post hypnotic suggestion to only cluck like a chicken. Then the guy will be clucking like a chicken. Everybody in the audience is laughing, etc. But then the hypnotist dies. The joke being that without the hypnotist to UNDO the trance, the poor guy will be clucking like a chicken the rest of his life. In reality, hypnosis is much more complicated. And while it IS possible to embed post hypnotic suggestions, they're not quite like they make it in the movies. How, exactly, do you do it? One way is with the cooperation of the subject. For example, suppose a guy wants to quit smoking. And the hypnotist gives him the suggestion to think about breathing clean, mountain air every time he gets a cigarette craving. In this situation, putting in the post-hypnotic suggestion is an attempt to AUGMENT a concurrently existing CONSCIOUS desire. The post hypnotic suggest will help the guy REMEMEMBER, but he still has to do the work on his own. To FORCE his brain to take time to imagine the clean mountain air. Hypnosis is not nearly as AUTOMATIC as we'd like to think. Especially when it comes to making people do things they WOULDN'T otherwise do. Like cluck like a chicken up on stage in front of a bunch of strangers. But you CAN use hypnosis to slowly move people AWAY from things they fear, and TOWARD things they want. Especially if something is keeping them stuck. This is the main reason why we LOVE telling each other stories. Ever since the dawn of time, people have been telling each other stories. These stories are not random. Nor are they purely for entertainment. One of the MAIN reasons for most ancient stories is expressly to put in these post-hypnotic suggestions. This is the classic hero's journey story. What is the post hypnotic suggestion embedded within the hero's journey? When you see the super villain, you will feel courage, and you will be MOTIVATED to kill him. This type of story is PERFECT for ancient humans who had to survive in a very scary world. And who had to often face large, scary animals. Having a HUGE COLLECTION of hero's journey stories in their brains gave them the confidence. You can do the same thing. Create the ideal stories, with the ideal post hypnotic suggestions built in. Then you can get people to do whatever you want. Learn How: http://mindpersuasion.com/storytelling-magic/
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One of the greatest sales pages ever was for the Wall Street Journal. It told a simple story. One of two guys. Each came from an average town. Each went to an average college. Each got an average degree. Each had an average family. Each had an average job. But one guy had access to information. Information that many others didn't. And because of that information, that average person (with an average background and average education and average job) had extraordinary success. The message, of course, was simple. That even if you are average, if you have access to information, you can have extraordinary results. But they never specifically said WHAT that information was. The only alluded to this mysterious source of information. And this was told through a very simple, very engaging, and very interesting story. At the end of this story, there was a number to call to order the Wall Street Journal. This sales page ran for TWENTY YEARS. Why was it so successful? One is it PACED the reader's experience. Most readers are average. Two is it let the reader come to the conclusion on their own. It didn't say SPECIFICALLY, "If you buy the Wall Street Journal, you'll become successful!" It let the reader come to that conclusion on their own. And it made perfect sense. Having access to information WILL help you be more successful. This sales letter followed Dale Carnegie's golden rule of persuasion. That you can get anybody to do anything so long as they believe it is their idea. So when readers got to the bottom of that sales page, the decision to call and order the Wall Street Journal WAS their idea. You'll find that the most successful sales letters are told in story format. Story format allows you to pace your target. And it allows you to follow Carnegie's advice. Tell a story correctly, and they'll take whatever advice you want them to take. All the while believing it is THEIR idea. This doesn't only work in sales pages. In fact, it works MUCH BETTER in off the cuff, spur of the moment stories. Stories that DON'T start with, "once up a time." Stories that DO start with, "That's like this friend I had..." And away you go. All you need to do is listen. Pace their fears, pace their desires, and you'll get them to do anything. Learn How: http://mindpersuasion.com/storytelling-magic/
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No matter what form of persuasion you are using, it must conform to human nature. Specifically, nobody will do anything unless they believe, consciously or unconsciously, it is in their best interests. This can seem confusing when we are on the outside looking in. We see people doing CRAZY things. Seemingly self-destructive things. Why would somebody do something that is so blatantly self destructive? This question is IMPOSSIBLE to answer. Even for the person doing the thing. From inside our own heads, there are costs and benefits to everything we do. Every action, big or small, long or short, includes costs and benefits. It's going to cost us time, money, energy, etc. What are the benefits? Money, social status, good feelings associated with survival (sex, food etc). But this is also based on how we PERCEIVE our reality. And how we judge our skills. And from inside our own heads, we never know the totality of these. Otherwise we would NEVER make mistakes. If you've ever made a decision that you later regretted, here's what happened. BEFORE you took action, you estimated that the benefits would outweigh the costs. But after you took action, with the added clarity of hindsight, you saw that the costs actually outweighed the benefits. So even from INSIDE our own heads, deciding what to do is rarely simple. This is why persuading others is complicated. We MUST convince them the costs are going to be LESS THAN the benefits. AND they must believe us. When it comes to persuasion, there are plenty of kinds. Hard sell, soft sell, overt, covert. But there is a much easier way. First, you understand all the things that cause us instinctive pleasure. The things that EVERY HUMAN wants. Positive validation, genuine social recognition, looking back at GOOD decisions, being recognized as a role model. Next, you understand the things every human DOESN'T WANT. Being a social outcast, trying and failing in front of others, being recognized as being an idiot, not being socially wanted, etc. Once you understand these, it's story time. You spin a bunch of stories that move them AWAY from the problem state, and TOWARD the solution state. And if you want them to do something specific, make THAT the thing that the character in your story did to achieve all the good things. And move away from the bad things. That way, they'll see this character taking actions. They'll see the GOOD RESULTS they got. And they'll naturally decide, "Hmm, maybe I should try that." And they'll try it. They'll do what YOU wanted, but it will be THEIR decision. Learn How: http://mindpersuasion.com/storytelling-magic/
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Most sales involves memorizing a pitch of some sort. The stereotypical sales person is the guy or gal who can deliver that pitch with maximum charisma. Even a BETTER salesperson can sort of "read" the customer and deliver a pitch. This is based on the idea that the salesperson knows WHY people SHOULD buy the item or service in question. It's fundamentally based on the salesperson doing the talking, and the customer doing the listening. This is why VERY charismatic people are the BEST salespeople. The have a certain "halo effect." What is a halo effect? It's when the generally attractive subconscious energy of the person talking is ATTACHED to the thing they are talking about. This mostly happens with VERY attractive women. For example, imagine two real estate people. One is a SUPER GORGEOUS woman. The other is a plain looking, middle aged dude. Both have the SAME pitch. The EXACT same words come out of each of their mouths. But when the middle aged dude speaks, it's flat and monotonous. Like he wishes he were somewhere else. The gorgeous woman, on the other hand is EXTREMELY charismatic. She's bubbly, happy, touch-feely, and gives off the impression that she wouldn't want to be ANYWHERE else on earth. Clearly, the woman would sell more than the man. Even though they are using the SAME words. But BOTH cases still involve taking the ideas out of the head of the salesperson, and putting them in the head of the customer. In both cases, the customer is a passive listener to the salesperson's pitch. So long as the salespeople GUESS about what's important to the customer, they can do pretty well. When it comes to GUESSING what the customer wants, it's not so easy. Two people buying the same car might have completely different reasons. But the deeper you go, the better you can "guess." If you go deep enough, you don't need to guess. Because if you go deep enough, we ALL want the same things. These same things are based on our deep instincts. When you speak to these deep instincts, it is VERY EASY to move people. This is why we love movies and fiction so much. These things MOVE US on a deep, instinctive level. If you speak to people on such a level, you can move people conversationally. AS MUCH as their favorite movie. Leaving them speechless, profoundly moved, and willing to do ANYTHING to keep that feeling. What might YOU use this for? Learn How: http://mindpersuasion.com/storytelling-magic/
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Our language is absolutely filled with metaphors. When people think of metaphors, we usually think of poetry, or literature, or fairy tale type storytelling. But it's hard to speak more than a few words before tossing out a few metaphors. Just take a look that last sentence. "Words" is a metaphor. It is a collection of sounds or squiggly lines that mean absolutely NOTHING to the untrained eye. And they represent and "idea" in mind, another metaphor. If we wanted to be super specific, each "idea" would have to be described according to the EXACT neural configuration. Something that's not even scientifically possible. So every WORD we use is a metaphor unto itself. An extremely OVER SIMPLIFIED description of something much more complex. So when we put a bunch of these words together, to describe a much more complex metaphor, it's metaphor made up of smaller metaphors. And how, exactly, do we "get" these metaphors "out there"? According to that original sentence, we "toss them out." In reality, we move our mouths and throats and make a bunch of sounds. Nobody is actually "tossing" anything. But HOW we describe the "way" we "toss" these things out is instructive. A lot of times, we actually SAY, we are going to "put this out there." We PREFACE a collection of metaphors by saying: "I'm just gonna put this out here..." In reality, this is a BAD idea. Why? One, it breaks the rule of Carnegie. That you can get anybody to do anything so long as they think it was THEIR idea. As soon as you SAY, "I'm just going to put this out there..." it is IMPOSSIBLE to NOT associate that thing you "put out there" with YOU. So if you are including any ADVICE in that "thing" you are "putting out there," BEFORE you even mention the advice, you essentially OBLITERATE any chances it will be taken. Why? Because the OPPOSITE of Carnegie's rule is that NOBODY likes unasked for advice. What's the solution? Easy. It comes from fiction. Fiction, of course, being a very, very, very LONG string of metaphors. What does fiction teach us? SHOW, don't tell. When you SAY, "I'm just gonna put this out here..." you are TELLING. How do you SHOW instead? Don't preface that THING you are putting out there by saying you are putting it out there. Just put it out there. How? Just say it. And LEAVE it for the other person to discover ON THEIR OWN. If you build these metaphors correctly, and put them out there correctly, your targets will do WHATEVER you want. Without EVER knowing how you snuck those ideas into their brains. Learn How: http://mindpersuasion.com/storytelling-magic/
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Every culture has a rich history of storytelling. Norse culture had a particularly interesting technique. The would tell stories that had basic elements built in. Then the storytellers would only have to remember those basic plot points. They connected them mentally to certain parts of a warrior's armor. Just like the modern memory technique of the memory palace. Where you connect items you want to remember to rooms in a house. The way the tellers of the Norse Sagas used this technique was similar. They would connect the very basic plot points to a warriors armor. That way, they could go off on wild tangents. Based on the crowd, how they were reacting. The location, local culture, etc. Then they would eventually make their way back to the next point on the armor, which they associated with the next plot point in the story. Back in those days, if you were a professional storyteller, you had to develop a pretty good memory. Especially the Vikings, who didn't write much down. One might say we have a huge brain, a huge imagination and a potentially a huge memory to support our natural storytelling skills. That storytelling, and story listening is a very important human instinct. This means if you want to become a great storyteller, you already have the instinctive programming built into your brain. Why would you want to become a great storyteller? With a story, a collection of metaphors, or even a simple anecdote, you can get a point across MUCH more powerfully. You can deliver advice much more covertly and persuasively. You can be a much more entertaining and appreciated party guest. You don't need to get up on stage. Or even be known as a great storyteller. All you need to do is understand the structure of human fear and desire. After all, every story every told PACES human fear, and moves the listener toward better outcomes. You probably already have plenty of raw story materials in your brain. All you need is a little practice, and you can start developing your story instinct. What can you use this for? Sales, seduction, inspiration, motivation, healing, or plain old entertainment. Learn How: http://mindpersuasion.com/storytelling-magic/
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https://mindpersuasion.com/healing-food-addictions/
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https://mindpersuasion.com/angel-of-peace/
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https://mindpersuasion.com/get-your-ex-back-disaster/
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https://mindpersuasion.com/deferential-porn-stars/
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https://mindpersuasion.com/hidden-valley-of-women/
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https://mindpersuasion.com/blue-skies-and-wandering-voices/
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https://mindpersuasion.com/archaeologists-insight/
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https://mindpersuasion.com/master-criminal-fish-story/
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https://mindpersuasion.com/golden-rules-of-persuasion/
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https://mindpersuasion.com/science-and-metaphorical-resonance/
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- metaphor
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https://mindpersuasion.com/your-super-genius-brain/
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https://mindpersuasion.com/creativity-enhancement/
