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  1. There are a lot of things that separate humans from all the other animals. We wear clothes. We use tools. We can communicate. We have tons of ideas about what happens to us after we die. Sure, plenty of other animals have things KIND OF like this. Chimps have been known to put flowers in their hair. Other animals use basic tools. Elephants are known to mourn their dead. But we humans have a much, much more developed brain for all these ideas. Take language for example. Plenty of animals communicate. And they communicate to persuade. Certain primates make certain clicks that mean different things. Crows caw in different frequencies to mean different things. Three fast caws in a row indicates danger. And since the PURPOSE of this "message" is to get all their crow friends to behave in a certain way, this can be described as very basic persuasion. Most human persuasion is the same basic structure. You know something that others don't. You tell them that something, and hope they act on your information. Even sales is like this. The salesperson goes on and on about why they think you should buy whatever they are selling. But humans can also persuade in much more elegant ways. Much more long lasting ways. Much deeper ways. The very basic and raw form of persuasion is might makes right. Some guy with power rolls up and says, "Do this or else." A slightly more personal approach would be to explain why they think we should do something. But the most advanced form of persuasion is the most covert. When the target doesn't know they are being persuaded. This requires you know a little bit about the target. That you know what they want, and what they don't want. And you talk to them in a way so they get to own their decision. This is what Dale Carnegie taught. That the easiest way to get somebody to do something is to get them to think it was their idea. This is the most elegant form of persuasion. The most human form. The most respectful way. How, exactly, do you do this? If you're in sales, it's pretty easy. Just by walking into your shop, or calling your business, you already have a pretty good idea of what they want. But what if you're not selling anything? What if you're just having a friendly conversation? And through this friendly conversation you realize that they could REALLY use your advice? If you flat out give them advice, they likely won't take it. Nobody likes unasked for advice. But you CAN give them advice so they'll be able to discover it on their own. Which means they'll take it without resistance. They act on it, whatever it is, and never know you were the one who gave it to them. Needless to say, this will give you an incredible amount of persuasive power. Learn How: http://mindpersuasion.com/storytelling-magic/
  2. https://mindpersuasion.com/gossip-rumors-and-deadly-instincts/
  3. https://mindpersuasion.com/interdependent-co-evolved-instincts/
  4. I remember my very first “burning desire.” I wanted to buy this electronic kit from Radio Shack. But I didn’t have any money, and my parents wouldn't give me any. And if I saved up my allowance, it would take several weeks. I didn't want to wait. So I got busy, and eventually got it. Napoleon Hill talked about the burning desire. Unfortunately, many people misunderstand a lot of Hill’s work. His book, “Think and Grow Rich,” is unlike most books on money. Most books on money are filled with esoteric nonsense. And nearly all of them promise some kind of magic shortcuts. You can get all kinds of money and fame and success WITHOUT doing any work. If you only “believe” enough, a bag of money will fall out of the sky and land in your lap. But Hill reverse engineered all the people that built huge financial empires. And they did so without sitting around and chanting some goofy affirmations. They did it throughout the course of their lives. Essentially, “Think and Grow Rich,” was Hill’s way of describing their money making traits. The most powerful was the idea of the “burning desire.” The burning desire MUST BE stronger than any effort that will be required to create your fortune. Imagine a monkey sitting at the base of a tree. He’s hungry, and there’s a banana up the tree. Climbing up the tree to get the banana will cost him 200 calories. If the strength of his burning desire is GREATER than 200 calories, he’ll get the banana. If he only has a burning desire of 150 calories, then he’ll just keep staring at the banana. Maybe he’ll try some magic law-of-banana chants that will allegedly manifest a magic banana from the tree to his hand. And that poor monkey might believe in magic SO MUCH than he expends more than 200 calories of magic banana chanting. But it still won't get the banana. The only thing that will get the banana is if he gets up off his monkey behind and climbs up the tree. The same goes with humans and fortunes. You need a burning desire. And you need to use that burning desire to PROPEL you through the RIGHT ACTION to get whatever it is you want. This isn’t easy. Which is why most people will STAY broke. Harsh, but true. On the other hand, once you get going, and get some momentum, you can’t even consider living another way. The other big idea in “Think and Grow Rich” is that thoughts are things. Every single thing that exists today was once a thought in somebody’s brain. And through action, powered by burning desire, those thoughts turned into things. Do that and get paid. A LOT. Learn How: http://mindpersuasion.com/money-instinct/
  5. They call economics the dismal science for a reason. It forces us to ditch magical thinking. It is possible to succeed with magical thinking, but it also requires you be incredibly lucky. This is the drawback with studying how to succeed from successful people. The truth of most success is that it’s MOSTLY unconscious. People show up with a collection of skills. And they show up with those collection of raw skills at the right time. And they succeed wildly. But then when they try to explain WHY they succeeded, they necessarily miss a lot of information. Even worse is when they attribute their success to some magical laws. Think about if from their perspective. Imagine if you show up on planet earth with plenty of raw talent, and very decent looks. You become successful. Later in life, people ask HOW you become so successful. Which explanation do you think you’d rather use? A) There is a magic law of success I was able to discover and resonate with. Dude, I have ZERO idea! Just lucky, I guess! One, (A), keeps people focused on you. The other, (B), makes people NOT focus on you. Even get ANGRY at you for being lucky. This isn’t easy to hear. But since the sun comes up every morning, and if you toss a ball in the air a million times, it’s going to come back down a million times, we have to accept that we live in a universe that is governed by LAWS. Not goofy and untestable laws like “If you believe it, you’ll achieve it!” But measurable and testable laws. Like laws of money. What are the laws of money? If you provide genuine value to somebody else, based on THEIR subjective value system, they will HAPPILY pay you. Some people are indeed lucky. They don’t need to try hard to provide value to others. They just do what comes natural. But they are STILL getting paid due to the laws of money. They ARE providing value to others, based on those others’ subjective values. Just because the lucky ones don’t understand that, it doesn’t mean it’s magic. Once upon a time, people thought negative numbers were proof of witchcraft or voodoo. Not understanding something does make it magic. It just means you don’t understand. And if you DO understand it, you can leverage it. Lucky for us, the laws of money are written into our DNA. Contrary to what the goofs who run the world tell us, money is NOT something that the “authorities” need to create. Because every single time you get enough people together, they will INVENT a form of money. And every time a society has invented a basic form of money, technology always takes off. Money is an instinct. Wake it up, and get some. Learn How: http://mindpersuasion.com/money-instinct/
  6. There’s a lot of things that we depend on that doesn’t really exist. In fact, most things don’t really exist. Actually, NOTHING exists. Now, before you think I’ve gone off the deep end, let me explain. There’s the famous Einstein equation that says E=mc^2. We know this isn’t just a theory. This is the physics behind atom bombs and nuclear energy. Matter and energy is really the same stuff. But it turns out that “matter” isn’t really a “thing.” It’s really only a metaphor. Most people know about molecules and atoms. And many people know that atoms are made of protons, neutrons and electrons. And many people know that most of the “mass” in the atoms are from the neutrons and protons, since electrons are pretty light. (Silly Joke: A photon checked into a hotel. The desk clerk asked if he had any bags. The photon said, “No, I’m traveling light.”) But here’s the thing. Neutrons and protons are made up of these things called “quarks.” And quarks are almost PURE energy. They are sort of “trapped” inside the proton or neutron (both called nucleons) and are vibrating at such a high frequency, that nearly ALL of what they are is made up by energy. Even Schroedinger, the guy who came up with the “probability wave function” theory about matter, said that everything really IS (not metaphorically) various manifestations of energy waves. Schroedinger is the guy who came up with the cat in a box metaphor. It could be dead it could be alive. Until you open it, it’s both. But once you open it, you force it to be one or another. According to him, all matter exists as probability functions. As POTENTIAL. But beyond the squishy construction of reality, our language is filled with metaphors. Things that don’t really exist, but we act as if they do. Like we describe the process of “falling in love.” What is that noun, “love?” It’s a feeling. It’s a collection of hormones. It’s an instinct that is responsible for making sure humans couples stayed together long enough for junior to grow up and fend for himself. But all of these are metaphors as well. As a “thing” it doesn’t really exist. But we talk about it as if it does. Moreover, we talk about it as if it were a CONTAINER. Something we are IN. Love is one of the most POWERFUL metaphors we use. Another is MONEY. Most people don’t like talking about it. But look back through human history, and you’ll find it everywhere. The larger and more complex any society is, the MORE of this “money-energy” is flowing EVERYWHERE. The more primitive it is, the less there is. You may say that LOVE is a necessary binding force that keeps families together. And MONEY is a necessary binding force that keeps societies together. Get Some: http://mindpersuasion.com/money-instinct/
  7. The long game is an idea is extremely valuable. All failures can be framed in terms of long game failure. Anybody can play the short game. Only looking ahead a move or two. Few people can play the long game. Especially if it involves any short term discomfort. There’s a parable about an ancient Chinese kung fu master. He was strolling down the street, and some young punks accosted him. They many, and they challenged him to a fight. He didn’t feel like fighting. They said the only way to avoid fighting was to crawl on the ground through their legs. He thought about it, and decided to crawl through their legs. Another parable has a valuable advisor to an ancient Chinese emperor. Loyal all the way. Even as the emperor became corrupt and evil. Everybody thought the loyal assistant, being an honest man, was the only hope for society. But so far, he kept helping the evil emperor become more evil. Until one day, the evil emperor had all his evil conspirators in one place. Including the loyal helper. The loyal helper seized the opportunity, and killed them all. The more of the story is twofold. One is that waiting for the right moment is JUST as important as being able to perform at that right moment. But the second moral is much more important. And that’s the both characters (the crawling kung fu guy and the loyal assistant) are the same person. One person who is capable of playing the long game. Waiting patiently for the right moment, and when the right moment comes, leaping into action and killing everybody. That very same dude is capable of crawling on the ground when he’d rather show up on time and not out of breath and covered in other people’s blood. Playing the long game requires looking WAY into the future. And planing TODAY’S actions based on how they’ll resonate years from now. Most people can’t do this. Most people can’t plan past the next couple hours. But if you were to look at all the skills required for building big empires, long game would be one of the most important one. Luckily, this is a skill that can be practiced. No matter what level you are today, you can significantly increase your skills at the long game. And all the benefits that come with it. Learn How: http://mindpersuasion.com/money-instinct/
  8. http://mindpersuasion.com/money-instinct/
  9. How do you make an impression on somebody? There are plenty of theories. But let's take a step back and see what that means. There's a time when they don't know you. Then they interact with you. Then there's a later time when that interactions is only a memory. They think of you, and compare you (subconsciously) to all the other people they've interacted with. This goes for every human that talks to other humans. Job interviewers, hot girls and guys that are getting hit on all the time, people with money that want to maybe buy something. What strategies would be BEST for making sure you make a positive impression? So when they think about you, and their interaction with you, it stands out in their mind as being BETTER than all of their other recent interactions. One way would be to walk around doing magic tricks, and telling awesome jokes. Or maybe learning to juggle, or some other complicated party trick. One way would be to wear a few thousand dollars worth of bling. Another way would be to get a ton of plastic surgery, spend countless hours in the gym, so you look like a Greek god or goddess. Or you could do it the easy way. How's that? You're the one who gets the ball rolling. You're the one they find easy to talk to. You're the one they feel most comfortable with, the most quickly. You're the one they tell all their desires to. You're the one who DOESN'T spend tons of time trying to convince them how awesome you are. You're the one who reminds them how awesome THEY are. And even helps them discover that they are more awesome than they thought. This is the kind of people NOBODY forgets. Ever. How do you BECOME this person? By understanding the structure of human nature. By understanding the structure of human communication. By taking the time to build the skills that will serve you for life. The same skills that will allow you to build better relationships, make more money and radiate much more charisma and personal magnetism. What skills are these? The ones you can learn here: http://mindpersuasion.com/communication/
  10. I've never been very good at following the rules. When I was a little kid, I sort of "discovered" that you could get away with anything so long as you played dumb. If you got caught, you just said, "I thought it would be OK?" Of course this only worked for so long. Once in biology class, we were doing a chemistry experiment. We had two different liquids, and our teacher said not to mix them under any circumstances. Which, of course, caused me to mix them just to see what the big deal was. Nothing really happened except me getting kicked out of class. Some rules are important. Basic laws, private property rights, and just common sense. But some times, it's worth it to try things just to see. One set of rules is how we think about and operate in the world around us. We all have a collection of ideas about what we are "supposed to do." Like order an appetizer, an entree, and then a dessert, in that order. Nobody would ever think of doing it backwards. But they all end up in the same place. One of the problems with us humans is we have a lot of leftover instincts. One of them makes us sketchy about doing anything that would make us too "different." We generally try to fit in as best as we can. Most of us don't wear clothes that are too far off the general trends, for example. But the flip side of that strategy, of being safely in the middle of the pack, is we end up living lives that are safely in the middle of the pack. If you do the same stuff everybody else does, you'll get the same stuff everybody else does. If you want to be above average, you have to ACT above average. More importantly, you've got to THINK above average. Most people spend their free time purposely NOT thinking. Or worse, feeling anxious that they are surrounded by familiar people doing familiar things. Before you can act differently, you've got to think differently. And just like anything else, thinking differently requires practice. How do you practice? Like this: NLP Mind Magic
  11. One of the laws of economics is the idea of an opportunity cost. Everything has a cost. Even free stuff. (There's generally a reason why it's free...) Even if you shift in your seat, you are spending energy (a calorie or two) to end up in a more comfortable position. But when thinking of doing or buying things, we usually only think of the direct costs. At least consciously. If you want a burrito, for example, it will cost five bucks. Or maybe some kind of effort, if the burrito store is a ways from your house. But also embedded into getting anything is the idea of opportunity cost. If you get a burrito, for example, you can't simultaneously get a cheeseburger. You COULD, but eating a burrito AND a cheeseburger would be a different experience than only eating a burrito. This is one of the things that can hold us back, on a subconscious level. We want something. But we also know that if we get that "something" we can't have another "thing." Us humans like the idea of a vague but positive future. This is why we like going on trips, birthday parties or other exciting things that are coming in the future. A feeling of positive expectation, where you aren't quite sure WHAT is going to happen is a pretty good feeling. And that vague positive expectation goes away when you KNOW what you are getting. We very much like the idea of "winging it." Some of the best experiences we have are when unexpected things happen. If you are in a relationship, and you start doing the same things over and over again, it can get boring. If you go to the same restaurant for dinner every night, it can get boring. But on the flip side of unexpected GOOD things is unexpected BAD things. As much as we love exciting adventures, we HATE dangerous risk. It can be very tough to find a balance. It can also be very easy to find yourself stuck. Wishing you could do something different (since what you're doing is pretty boring). But at the same to anxious or even scared to try something different. If you feel this way, even sometimes, it could be a signal that our social instincts are out of calibration. The whole purpose we have social instincts is to keep us within a safe and acceptable range. Very much like Goldilocks. Not too scary, but not too boring. Just right. But if your social instincts are out of whack, things could seem MORE scary than they really are. And when you Re-Calibrate your social instincts, you won't have to think very much. Just get in the game and have fun. Learn More: Ego Taming
  12. Most human problems can be tied to a mismatch in instincts. Hunger is the easiest to understand. Way back in the day, it was a benefit to be MORE hungry than there was food available. It kept us motivated, always moving. Even today, being "hungry" means being motivated. We want something that we don't have. So we do whatever it takes to get it. But on a literal level, our hunger instinct doesn't help us so much. If you've ever gone on a diet, you know how difficult it is. Sure, there are plenty of tricks to play on your hunger. Drink water before eating. Never go shopping when hungry. Eat slowly. But all these are things that you consciously need to remember to do. Your ancient (and very powerful) hunger instinct is ALWAYS waiting for you to forget about it. One of the big problems regarding health is our hunger only knows what TASTES good. It's programmed to eat whatever TASTES the best. It was calibrated WAY back in the day when "good taste = good health." In that regard, it's very simple. If something tastes good, eat as much as you can. Way back in the day when food was scarce, this was fantastic. Now it sucks. Because clever food producers know how to purposely trick our taste buds into feeling nearly ADDICTED to processed food. Now, this is JUST our hunger. But we have a lot of other instincts that misfire all the time. The most confusing are our social instincts. But they are opposite of our hunger. Our hunger THINKS that "junk food" is healthy because it TASTES good. But we KNOW when we are eating junk food. We KNOW we are eating healthy food. The problem is that junk food, to most people, TASTES BETTER than healthy food. But for our social instincts, this is the opposite. Healthy social signals from others FEEL FANTASTIC. Unhealthy social signals are fake and shallow, and feel fake and shallow. But unlike our hunger, it's very hard to tell the difference, unless you are actively looking. But the good news is that with a little bit of practice, you can RE-CALIBRATE your social instincts. So they ONLY are "fed" by healthy social signals. Since these FEEL better, you'll soon forget about all the fake ones. And it's the fake social signals that cause all social anxiety. Once you re-calibrate your social instincts, social anxiety will forever be a thing of the past. Learn More: Ego Taming
  13. There's an interesting idea called an "extended phenotype." The genotype is the actual genes that tell our proteins how to build us. The phenotype is the resulting structure. The genes that make your eye color, as they exist on your DNA, is the genotype. The actual color of your eyes is the phenotype. One way of looking at some animals is that they have an extended phenotype. Meaning they have genes that program them to build thing OUTSIDE of their bodies. Like beavers, for example. They are programmed to build dams. Just like bees are programmed to build hives, and ants are programmed to build ant hills. These are all "first order" structures. Beavers always build the same dams. Over and over and over. They are programmed to find the right river, the right branches and then they get to work. Same with bees and hives and ants and anthills. Same structure over and over. Humans, however, build "meta structures." Not just meta structures, but meta ideas. We build based on whatever exists. It's like we have a gene (or collection of genes) that says, "Look out into the world, find something cool, and make something better." Or maybe, "Find some interesting ideas, and make them even better." The entire story of human history is one of advancement. Every generation people look out into the world, see what's there, and improve on it. They tell us that our mind-body systems is more or less the same as it was fifty thousand years ago. Which meant those ancient humans looked out into the world with the SAME level of understanding. But the stuff and the ideas they saw were much more primitive. And for a while, human advancement was very, very slow. Until something happened. Then the stuff, (and the ideas) EXPLODED. What happened? Money was invented. Think about life BEFORE money was invented. The stuff you could do, and the stuff you could get, was limited. They idea of working really hard and then taking it easy just wasn't possible. Without money (and the ability to save it) you could only last as long as your food supply. But once money was invented, as a storage of human potential, that's when people's creativity exploded. No longer were people constrained to do the same boring tasks every day to get the same basic stuff. The amount of things people could do to GET money, and the amount of stuff they could buy WITH money (including long periods of rest) EXPLODED. And the game's been going ever since. Get In And Get Some: Wealth Tuning
  14. One under-appreciated invention is artificial flavor. Not really from a health standpoint, but from a marketing and production standpoint. If you had to use real strawberries to make strawberry ice cream, it would be pretty expensive. But since you get use highly concentrated strawberry extract (or whatever the heck they use) you can make it a lot cheaper. Now, most of those artificial flavors aren't the greatest thing for your health. If you drink them by the gallon you'd probably have problems. Other things that are "artificial" are better. Meaning they're similar to the "real" thing, but they're a lot cheaper. For example, a couple decades ago, to come up with some music to score a movie, you'd need to hire a whole orchestra. Now you can make the same sounds on your laptop, with some software and sampled music. And from a consumer's standpoint, it's WAY better since you can also create sounds that no orchestra could come close to. Female attraction, and how to create it, can be thought of the same way. There's the old school, original way. Become the dominant alpha, and lead a group of men out to kill some wooly mammoth. But with technology, you can get the same result (the female attraction) but with a lot less effort. Like scoring a movie on your laptop instead of hiring a humongous orchestra. The "trick" (it's not really a trick) is to exhibit the behaviors of an alpha leader. You don't have to actually "lead" anybody. All you have to do is have something you're "chasing" that is MORE important than any girl. And this will make all the girls chase you. (Or wish they were confident enough to chase you.) It involves building your beliefs a bit differently, which will change your behaviors in a subtle yet much more attractive way. Click Here To Learn How
  15. There's a thing in modern society called "demographic shift." It means that as societies get more advanced, they start making less kids. Because kids are very time consuming and expensive, people start to plan them instead of just having them. Widely available birth control is also responsible for this. But there's something else going on as well. The longer couples tend stay married, the less then tend to have sex. Now guys will blame the girls, and girls will blame the guys. What's really going on? One reason is our instincts aren't really built for a modern society. Our instincts are built for a primitive society. Think of that in terms of female attraction. Think of all the guys in a female's life back then. They always got up early, and went out hunting. Sometimes for days. They didn't call, they didn't text. They came home when they came home. If they were successful, everybody was happy. If they got skunked, everybody was worried. Because if the guys couldn't get it done, the whole tribe was in trouble. Think of how the modern guys behave. Most guys can't go a couple of hours without contacting a girl they're chasing, let alone a couple of days. The idea of a guy always calling, or at least being available 24/7 just didn't exist in our past. And guess what? If it didn't exist in our past, there's no part of her neurology that is going to find that behavior attractive. Her inner cave girl will interpret that "24/7 availability" as a guy who's NOT out hunting. She'll interpret that as a guy who's too scared to stray too far from the women and children. Not the type of behavior that make her panties wet. She may not know it, or even like it, but she IS programmed to be attracted to a guy who leaves when he leaves, and doesn't come back until his job is done. Now, this may not be the BEST behavior to keep a long term relationship alive. That requires communication and an understanding of how to handle those pesky ancient instincts. But if you want to create automatic attraction in ladies, start thinking like a HUNTER. Click Here To Learn How
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