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  1. https://loopvids.s3.amazonaws.com/July11Post.mp4 There are a lot of sales jobs that have the same basic structure. Low entry requirements. Very little training. If you can manage to sell, you can make a lot of money. Most do not. This is the Pareto Principle in action. Or the 80-20 rule. 20% of folks do most (80%) of the work. Work, of course, being relative. 20% of any books for any given publisher will get most of the sales. 20% of dudes will bang most of the ladies. 20% of the salespeople at any sales company will make most of the sales. Now, many people complain about this. They say sales companies should spend a lot of time and money training their employees. After all, they would make the money back, right? Not so fast. Think about the legacy publishing companies. Those old school, hundred year old businesses that served as the holy gatekeepers of fiction BEFORE self publishing became a thing. They had agents, editors, and people who read books just to pass them on to the next level. You'd think with all that experience, all those educated gatekeepers and screeners on their staff, they'd be able to sniff out the winners from the losers, right? Nope. No matter WHAT any organization does, they cannot beat Pareto. The 80-20 rule DOES NOT CARE how you choose. Within ALL the books those well educated literary super geniuses let pass their filters, the 80-20 rule still held true. The top selling books tended to SUBSIDIZE the crappy selling books. Those books that agents, editors, and gatekeepers read and thought to themselves, "Yeah, this will be a best seller!" DID NOT SELL. And guess what? Pareto is a smooth function. Within the top 20%, it still is in effect. That means with the top twenty percent of the top twenty percent does most of the work IN THAT top twenty percent. Which means that 4% (20% of 20%) does 64% (80% of 80%) of the sales. This is why there will ALWAYS be these types of distributions. Turns out those sleazy sales companies that hire anybody with a pulse aren't so stupid. They save a TON of money. Even if they did spend a ton of money on training they'd STILL be trapped in Pareto. And guess who else is a big fan of the Pareto Principle? A huge fan of the 80-20 rule? Mother Nature, that's who. Natural selection. Here you are, a living creature, with a thinking, rational brain. A ton of natural instincts. Just showing up and waiting for an opportunity won't work. Sitting around waiting for somebody else to make life fair won't work. What will work? Getting in the game. And getting some. Before somebody else does. Get Started: https://mindpersuasion.com/obstacle-obliteration/
  2. Secret Dream Recipe: https://mindpersuasion.com/secret-dream-recipe/ https://loopvids.s3.amazonaws.com/July11Loop.mp4
  3. https://loopvids.s3.amazonaws.com/July10Post.mp4 Humans are incredible complex creatures. About two million years ago, we discovered fire. And this changed everything. Before fire, we had to hunt like every other animal. Find something to eat, and chase it until we caught it. One theory is that this strategy is why we developed sweaty, hairless bodies and arched feet. Arched feet so we could run long distances without messing up our knees and hips. Sweaty, hairless bodies so we could bleed off body heat. The only way animals can get rid of body heat is to stop and pant. (Or maybe jump into a river) But since we can sweat, we run really slowly, for a LONG TIME. Animals can sprint, but not very far. They'll have to stop and pant, to get rid of body heat. This gave us an advantage over animals, but it was only a PHYSICAL advantage. Running after a deer for a couple hours until you finally caught it didn't require any brainpower. Fire changed all that. For one, fire was the first time we could purposely use, and direct, energy OUTSIDE of our body. And this helped us to hunt. The pre-historical quarterback would call the plays. Send a bunch of guys to the far end of the forest. Send your best spear throwers on the other end of the forest. The first guys would light the forest on fire. The animals would run away from the fire. Toward the waiting spear throwers. This happened about two million years ago. That's also when our brains started growing really fast. Before, it was essentially a running contest. The longest, most endurance, runners survived. But with fire, came strategizing. Testing the wind, guessing what kinds of animals were in the forest, AND being able to communicate what WOULD happen. It's one thing to talk about what we can SEE. "See that animal over there? Run after it, catch it, kill it, bring it back." It takes WAY more brain power to talk about what MIGHT happen. To think about all the things that might go wrong. And to communicate possible ways to OVERCOME those things that might go wrong. Whoever could do this the BEST, was the leader or the tribe. And the leader of the tribe would get the most sex, and have the most kids. This went on for two million years. And because of this ABSTRACT THINKING contest, this STRATEGIZING CONTEST, our brains tripled in size. And this strategy is STILL with us today. Look out into the world. Figure out what you want. Think of all the ways to get it. Think of all the possible obstacles that might pop up. Choose the best ones, and GET IT. Learn More: https://mindpersuasion.com/obstacle-obliteration/
  4. Sexy Dollar Lady: https://mindpersuasion.com/sexy-dollar-lady/ https://loopvids.s3.amazonaws.com/July10Loop.mp4
  5. https://loopvids.s3.amazonaws.com/July09Post.mp4 Your brain is an incredible machine. Many people believe that self aware, AI is just around the corner. Consider that this is not likely. Sure, if you tell a good story about your AI company, you'll get a lot of attention. A lot of venture capital funding. From rich guys hoping to put their brains inside a computer before they die. But consider that just the process of reverse engineering our brain is next to impossible. Here's an example to illustrate why. Imagine you had a sales page. You sold shoes. And your sales page had a 2% conversion rate. Meaning every hundred visitors got you two sales. OK, but you wanted to do better. So you did a split test. You copied that original sales page (called the "A" page) and made on tiny change. This is the "B" page. And you sent half the traffic to the A page, and half to the B page. The B page with the one tiny change, but otherwise identical to the A page. The first money question: Before the split test, do you KNOW which page would do better? Nope. So you run the test, to see which page wins, A or B. Suppose B wins. A has a conversion rate of 2%. B has a conversion rate of 2.5%. So you do it again. B is now the new A. So you make another, new B, with one tiny change. Again, do you know which will win? Nope. And suppose you did this for THREE YEARS. And each test ran for one week. And every other test, the B page was better than the A page. That meant every two weeks, you'd get a slight improvement. And let's imagine that after 3 years you had a 20% conversation. Now for the BIG money question. Suppose some goof came along and wanted to reverse engineer your page that was converting at 20%. Would they be able to? No way. Impossible. Why? Because every single time you did a split test, before the test, you had ZERO IDEA which would win. Which meant every time you had a winner, (A vs. you would have zero idea WHY that page won. So, the question, of how is that new page, after three years of split testing, converting so highly? The honest answer is you would have ZERO IDEA. So it would be IMPOSSIBLE for somebody to reverse engineer that winning sales page and apply it to another market. That's what AI goofs are trying to do when they reverse engineer our brains and turn them into a computer. Our brains are the result of MILLIONS of years of "split tests." Organically done by Mother Nature herself. This is why AI is very, very, unlikely. But what is likely is much, much better. Not to copy your brain. But to re-calibrate it. So it works MUCH BETTER in our modern environment. This is just ONE of the many, many benefits of your genius brain. Learn More: https://mindpersuasion.com/obstacle-obliteration/
  6. Levitation Treadmill: https://mindpersuasion.com/levitation-treadmill/ https://loopvids.s3.amazonaws.com/July09Loop.mp4
  7. https://loopvids.s3.amazonaws.com/July08Post.mp4 One of the presuppositions of NLP is that having more flexibility is better than having less flexibility. This generally refers to problem solving. Getting stuck is common. Getting frustrated when you are stuck is also common. But with enough flexibility of thinking, getting stuck won't ever last long. The opposite of flexible thinking is the "tell me what to do" attitude. This IS a very compelling idea. To have a problem, and have somebody tell you what to do. This is essentially a human instinct. A combination of social proof and authority. A common response most everybody has when facing a problem is to look around for an authority figure to tell you what to do. Consider that stronger this instinct is, the less likely you'll BE the authority figure. One side of this spectrum is pure, "tell me what to do" energy. Pure helplessness. Zero flexibility of thinking. On the other side is "let me figure this out" energy. Maximum flexibility of thinking. Zero helplessness. Both are very useful. If you are building a team to conquer as specific task, then you would much rather have a bunch of intelligent order followers. The last thing you want is a bunch of people always trying to figure out different ways to do things. They even made a TV show like this. They purposely chose a few very high alpha type males. Then they gave them a collective task of rebuilding an engine. EVERYBODY wanted to be in charge. This kind of thing rarely happens organically. Most of the time, most people will ALWAYS look around for somebody to tell them what to do. Most people don't like to think. Thinking is hard work. Most people don't like to take on more responsibility. Responsibility creates a lot of stress. So when a problem comes up, most of us will EAGERLY look for somebody to tell us what to do. No brain energy required. No anxiety and responsibility required. This is fine most of the time. When you ONLY want to get over the problem as quickly as possible. When is it NOT a good idea? When you are trying to make a good impression on somebody. This is why job interviews PURPOSELY ask really weird questions. They aren't really interested in the answer. They are interested to see how you handle the unexpected. Do you freak out? Or do you work out the issue? This is also a why women INSTINCTIVELY test males. To see how they handle unexpected statements. Having a strong sense of flexibility will help you in both cases. Of seeing something unexpected pop up, and EASILY dealing with it. The more flexibility of thinking you develop, the MORE you'll stand out in more situations. Learn How: https://mindpersuasion.com/creativity/
  8. Magic Pancake Lady: https://mindpersuasion.com/magic-pancake-lady/ https://loopvids.s3.amazonaws.com/July08Loop.mp4
  9. https://loopvids.s3.amazonaws.com/July07Post.mp4 Curiosity is a very powerful persuasive tool. Some sales pages for the most goofy sounding ideas work because they create curiosity. Some cheap plastic gizmo that promises to give you X-ray vision, or help you travel back and forth through time will sell. Not because people will actually think it will work. But if they make it sound compelling enough, if the sales page is interesting enough, and it's cheap enough, people will buy it just to see what the deal is. This is a long standing and proven marketing strategy. They even did a study of this on crayons. Both crayons were for sale, side by side. Same exact color, chemical components, etc. One was called "Tangerine Orange." This evoked ZERO curiosity. Tangerines are orange. This crayon is orange. I get it. This creates very little buying interest. But the other crayon was called "millennium orange." (This was back around 2000). When people saw THIS crayon, it "hooked" their brain a little bit more. People saw the tangerine orange and that didn't require ANY thinking to comprehend. But the other one, people HAD to stop and stare at and wonder why the heck it was called millennium orange. Just spending this extra brain time triggered an instinctive response. One that says: "I can't figure this out. This is really interesting!" The same response to X-Ray glasses and mental time machines. If you've even given away too much too soon in a relationship, you've KILLED this effect. Being too available, revealing too much. Everybody likes a little bit of MYSTERY. We like to WONDER about things. We like to THINK about things. We have a kind of "meta curiosity" interest in things we don't understand. We apply this "meta curiosity" in many ways that keeps our brains interested. Movies with twist endings, jokes with unexpected punch lines, even straight up puzzles. We LOVE to wonder about stuff. We LOVE things that seem to be more confusing that we first thought. More complex than we first thought. When you reveal too much, too soon, this creates the OPPOSITE effect. Like a movie that is boring that is predictable. Nobody likes those kinds of movies. Nobody likes those kinds of people. At least not when thinking about initial attraction and having fun. Sure, there is a time to be predictable and boring. Taking care of business, doing your job. But when having fun, meeting people, creating relationships, BE MYSTERIOUS. Be complex. Don't be boring. Learn More: https://mindpersuasion.com/creativity/
  10. Weaponized Pornography: https://mindpersuasion.com/weaponized-pornography/ https://loopvids.s3.amazonaws.com/July07Loop.mp4
  11. https://loopvids.s3.amazonaws.com/July06Post.mp4 They say that our memories can't distinguish between a false memory and real memory. There is plenty of data to support this. For example, most of our memories are false anyhow. But these false memories drive our behaviors, as if they are real. This usually involves how we give intentions to actors in our mind. We remember the behavior, the things others did or said. But we tend to imagine the worst case intentions behind those words or actions. But this false memory idea also works when you purposely create false memories. A famous study was done on basketball players. They separated them into three groups. One practiced normally. One didn't practice. One practiced, but only mentally. For the same duration as the real practice people, this third group only imagined practicing. But the real practice group and the imaginary practice group improved about the same. As you'd expect, the non practice group didn't. But there is a very clever way to leverage this "fake" memory idea. People judge other people quickly and subconsciously. Most of this has to do with the strength of our frame. This has to do with our level of confidence in any particular situation. On a very deep, very subconscious, and very ancient level, we are very attracted to folks who have a strong belief that they can handle themselves. We feel the opposite of attraction around strangers who exhibit the opposite. Of not having any clue what to do. This is essentially the difference between having a strong frame and a weak frame. But most of us are not really either extreme. Not super charismatic cult leaders. But not helpless wallflowers hiding in the corner. So people need to interact with us to get more data. To see if they are attracted to us, or not. Beyond first impressions, how we handle ourselves conversationally is the next level of determination. This is where "fake memories" can come in helpful. If you have a lot of real memories, of interacting with real people, in a lot of real situations, that will come across how you speak. From a purely organic standpoint, people have creativity based on how much they've passively soaked up from others. If you've been stuck inside a room your whole life, only watching reruns of "Leave it to Beaver," your language will reflect that. But if you have a lot of interpersonal experience, your language will reflect that. Normally this is all done organically. You develop creativity organically. You "sense" for creativity in others organically. But you can build creativity consciously, deliberately, and consistently. Which will add to your natural attraction and frame strength. And the cool thing about creativity is it increases exponentially. Giving you a huge advantage. Learn More: https://mindpersuasion.com/creativity/
  12. Getting Hammered Down: https://mindpersuasion.com/getting-hammered-down/ https://loopvids.s3.amazonaws.com/July06Loop.mp4
  13. https://loopvids.s3.amazonaws.com/July05Post.mp4 One of the biggest myths of modern society is where money comes from. This is definitely a conspiracy theory that is true. Most people have a belief that money comes from the government. That it is a reward for good behavior. Like when we're kids, and we do our chores, and we get an allowance. On a much deeper level, this childhood view of the world is why most folks have such a hard time. We believe so long as we do what we are "supposed" to, we will get a reward. This is a common complaint among people whose lives aren't what they expected. I did what I was told. I did was I was supposed to. Where's my reward? This is an extremely painful idea to accept. That our society is run by folks who really don't care about us as much as they pretend to. But if you step back a bit and study history, this has always been the case. In fact, one historian has the opinion that ALL LEADERS from all societies had a very common way of getting money. And that was to TAKE IT. From their neighbors, and from their citizens. Everybody else has to work for a living. Meaning they have to DO THINGS that others voluntarily pay them for. These guys are the creators. The inventors. Edison is famous for being an inventor, but he was more of a businessman. Even the most famous, modern musicians, who are thought to be artists, creators of music and lyrics, are ALSO very shrewd businesspeople. Consider that in order to become a world famous rock star, you MUST have music skills, and you must have business skills. The starving artist, on the other hand, has artistic, creative skills, but not a lot of business skills. What does all of this have to do with anything? One is that we do live in a messed up society. And if you are lucky, and happen to have a job that pays well and is guaranteed in some way by dudes in charge, that's good. Count your lucky stars. But most people don't. But that's OK. You still have a brain. You will have your ancient instincts of creativity and money making. Why these two? Because every single thing that was ever invented was done for ONE reason. To get paid. Even way back in the day, before they knew how to fix longitude, the British Government knew they couldn't do it. So they created a big, fat, monetary reward. This is why everything around you was once an idea in somebody's brain. But the process that transformed it from a thought to a thing was a desire to GET PAID. All you need is two basic brain ingredients. One, an idea, any idea. Any idea that is BETTER than most of the junk out there. And two, your ancient desire. The desire that says: "If I can turn this thought into a thing, I can make a TON of money." Get Started: https://mindpersuasion.com/creativity/
  14. Russian Impostor: https://mindpersuasion.com/russian-impostor/ https://loopvids.s3.amazonaws.com/July05Loop.mp4
  15. https://loopvids.s3.amazonaws.com/July04Post.mp4 Most people are familiar with the plateau idea. If you've ever done any kind of exercise, you've experienced this. When you first start any kind of physical based sport or activity, the gains in the beginning come pretty quickly. You put in X amount of effort and get Y amount of gains. The plateau comes when you are putting in the same X amount of effort, but the gains, Y, are getting less and less. This can be maddening, especially if you have a particular target in mind. The time it will take to get to your target is a function of your daily gains, or Y. And when you start, you tend to underestimate how long it will get there. You want to lose fifty pounds, for example. Week one, you put in X amount of effort, and you lose two pounds. Cool, you think. Twenty five weeks, and I've hit my target. But after a month or two, you're STILL putting in the same weekly time and effort, but now you're only losing ONE pound per week. This means your goal is now further out in the future. This is the plateau that everybody has problems with. There are plenty of strategies and mental techniques to deal with this. This type of idea shows up pretty much everywhere. Health, money, relationships, career, etc. Put in a little effort, get some results. Based on the efforts and the results, we extrapolate. Only to later find out we underestimated the time it is going to take. This is even a function of natural selection and evolution. They call it "punctuated equilibrium." A species will unchanged for a LONG time. Then something drastic will happen, and they'll go through tons of changes in a very short time. This is also what happens when you learn to "love the plateau" as many recommend. Instead of focusing on the end point, just learn to love the journey. And allow those sudden shifts described by "punctuated equilibrium" to show up whenever they show up. This is a fine strategy. A very useful, life long, self development strategy for nearly every area of life. Why, "nearly"? There's one area where this doesn't hold true. And that is in the realm of human inventions. These are a function of human creativity. We look out into the world, and see a bunch of stuff. We imagine better stuff, and make it happen. Every time anybody does this, the "stuff" out there changes. This means the stuff that exists in the world, the stuff that was first an idea in somebody's brain, doesn't follow the "punctuated equilibrium" theory. It's more like a continuously increasing EXPLOSION of stuff. What is an economic description of stuff? Wealth. What do you GET when continue to create more and more wealth? Money. A TON of money. This is what your brain is capable of. Every single day, there is more "stuff" out there to use as raw material. To CREATE better things. Learn How: https://mindpersuasion.com/creativity/
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